Tuesday, July 5, 2016

Facebook Ad - Memory Matters Utah


Creating a Facebook ad and not actually purchasing it is a uniquely sick way to torture someone managing a page. Even the small reminder box that periodically pops up to remind you that you should be trying to boost your posts with an ad is such a tease, I can hardly resist pushing it. Especially when you have created an event or a post you are really proud of. I resisted the temptation today, but I think I will definitely have to try one out before the semester ends to see how much of an impact it really does have.

I wanted to make sure I included many of the possible locations for future clients on the locator map. Most of our business is done in St. George, but we do have groups in Cedar City and Mesquite. I also added Kanab because it would be interesting to see if the message is able to reach and work outside our traditional area.

I like that you have many different options for creating the ad. Adding multiple pictures is good way to keep to content fresh without having to create individual posts. I was frustrated with the lack of space available for inputting text. I wanted to include our full mission statement, but unfortunately I had to condense it and still carry the same meaning. For my actual I want to create some new original photographs and be a bit more creative with the text.

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